Simplify...and grow your business

A few weeks ago I had the chance to go to a presentation by Mark LeBlanc of Small Business Success. He was in St. Louis and did a seminar for the local chapter of the National Speakers Association. It was tremendous, and here's why.

As small business owners we can get bogged down with opportunity. If you're a small business owner you know exactly what I mean. There are dozens of ways to market, product and service expansion ideas, gobs and gobs of networking opportunities, etc. Sometimes we need to get back to business at its simplest level to make certain we're still (or starting out on) the right track.

His very small (I'm telling you, it's simple) and readable book takes you through the required steps to get your business where you want it to be. Of course, starting out by making certain you know where you want your business to be.

Mark made a powerful statement I'll not soon forget. He suggested that businesses do not fail because of lack of commitment or conviction. They fail because of lack of Clarity, Congruence and Consistency. If you want to succeed you must know precisely what you need to be doing, you must both do what you promise to do and behave the way you tell others to behave, and do the right things over and over and over.

The workshop was rich with material. And though I've been in business for eight years, acting as though I was just starting out allowed me to clear away the distractions that had crept in and take a fresh approach.

Check out his "Growing Your Business" book over on the right side of this blog, and visit his website, www.MarkLeblanc.com